Earn Cash Back at Jimmy Choo
Jimmy Choo began as the creation of a Malaysian shoemaker who set up shop in East London and handcrafted 20 pairs a week by hand, drawing patronage from celebrity patrons such as Princess Diana – sparking its popularity exponentially. Tamara Mellon OBE, then accessories editor at Vogue saw potential in Jimmy Choo becoming an international luxury house and took over its business, teaming with Sandra Choi (one of Mr. Choo’s nieces) to run its design department.
At first, they both shared the vision of creating an elegant womenswear-inspired collection and have continued this theme ever since. Their shoes and bags embody an air of playfully daring glamour with an empowered touch of luxury – which continues to draw A-list celebrities such as Beyonce and Victoria Beckham as well as Scarlett Johansson and Renee Zellweger wearing the label on the red carpet.
Sloane Street and Bond Street in London are not the only locations where Farfetch is available; their products can also be found at premier luxury shopping spots around the world including Avenue Montaigne and Via Condotti in Paris; Madison Avenue in New York City and Rodeo Drive in Beverly Hills; as well as major e-commerce retailers Farfetch and Mytheresa.
Jimmy Choo remains an independent luxury label manufacturing in Italy despite the rise of outsourcing production. They even partner with a family-owned producer to preserve the legacy of craftsmanship found here, while using Vero Cuoio leather (meaning “true cowhide”) is helping keep them at the forefront of modern fashion.
